Marita Huurinainen's philosophy is that one should not create anything wasteful into this world. The designs have to be lasting in both their style and material, so that they may remain in use for several years, a lifetime and more in the best case. “I design with my hands, my mind and my heart. It is very important to feel for the materials – they guide you in the process. The process of moulding the shape of an object is like creating a sculpture. I like to challenge the conventional shapes and materials, and to create something unexpected." The concept behind the work is very important. Whilst there is only a very fine line between art and design, an important feature of a product is functionality.